The updated Siri is said to offer auto-delete chats

Apple hopes that this reputation for privacy it can be a differentiator on the AI ​​front, and maybe even a little bit of a slow buy as it continues to lag behind the competition. According to Bloomberg is Mark Gurman, the Siri-like chatbot introduced in iOS 27 will also include the ability to delete chat history. Users can save conversations for 30 days, one year, or forever. This is in stark contrast to other major players who only offer temporary incognito chats, if at all.

It seems that Apple is betting that people are willing to give up some privilege in the name of privacy, as anxiety surrounding AI continues to grow. While the company is changing many of its under-the-hood devices Google Gemini tech, seems to be trying to convert some of Apple’s intelligence he recognized weaknesses at the point of sale. Like Gourmet food:

Many of today’s leading AI chatbots rely heavily on history and machine memory to adapt your responses and guide future actions. But Apple will put strict limits on how the memory works, including restrictions on how long it can go and how long it can be stored.