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Your English teacher and your gym teacher wore Dior: Jonathan Anderson, the Northern Irish director of Dior, was revealed as the haute couture wedding designer looking for Taylor Swift and her new husband, Travis Kelce.
Pictures haven’t been released yet, with the Swift team keeping track of the timeline, but a Dior word confirmed that Swift is the first bride for whom Anderson, who joined Dior last year, designed a haute couture dress.
The French fashion house was surprisingly chosen for a very American wedding on Friday. The engagement of America’s pop darling and her NFL superstar beau took place at Madison Square Garden in the heart of New York City over the Fourth of July weekend.
In Swiftie’s universe of visuals and hidden meanings, this seems to point to the singer, whose 2020 memoir was titled Miss Americana, may choose an American clothing designer. Swift and Kelce wore Ralph Lauren, New York fashion week’s biggest seller of the American dream, for announcing their engagement last year.
The bride and groom’s outfits, designed in collaboration with the couple, were handcrafted in the Dior ateliers in Paris. Their elegant shoes, by Christian Louboutin, and Swift’s jewelry, by Cartier, were also French.
The Dior dress is an unexpectedly classy choice for Swift, whose megastardom is built on her mastery of the singalong mix. Dior is one of the most famous names in fashion, while Swift is unusual among her peers in pop culture by almost never going to fashion shows. Jonathan Anderson is a high-end, avant garde designer; Swift is the ultimate girl next door. However, in the months leading up to the wedding, Swift was seen carrying Dior bags on several occasions.
The most interesting aspect of today’s announcement was that Dior’s light shined equally on the couple’s wedding looks, rather than on the bride. Fashion and style are important to Kelce, who recently announced a in collaboration with Tommy Hilfigeras is the case with Swift.
Dressing in what is seen as an American royal wedding is a big change for Dior. Chanel appointed new designer Matthieu Blazy almost at the same time Anderson joined Dior, closing the two houses in an era of unprecedented but fierce competition. Chanel achieved great success in clothing Dua Lipa at her wedding last monthbut Swift’s Dior dress covers the amount of coverage. Next week, the two houses will show their collections less than 24 hours from Paris Haute Couture Fashion Week.
