After days of backlash, the Meta pulls a new AI portrait feature.

Meta has suddenly taken down a new feature that allows people to use its artificial intelligence (AI) tools to create fake images from user content on Instagram.

The feature was part of a broader rollout of Muse Image, the new AI image generation tool Meta released Tuesday as part of the company’s chatbot component Meta AI.

Meta AI allows users to name accounts with a public face on Instagram and quickly use the content on those accounts to create AI-generated or modified content and images.

The character quickly A backlash was triggered. So Meta now admits that he “missed the mark, so it’s no longer available.”

“Our goal was to provide a valuable creative tool and give people control over whether their public content can be referenced in this way,” Meta said of its decision to pull the feature. We have heard his opinion.

When Meta announced the feature a few days ago, it said it was limited to Instagram, but more AI features and integrations were planned for WhatsApp, Facebook and Messenger.

It also has an AI video tool in development.