Sponsors Raise $50 Weed That Claims to Protect Against Electromagnetic Radiation

“Everyone asks me, “What is this grass?” Sandra Fernandes says in a voiceover to a November 2025 Instagram Reel.

The the influencerwho describes herself as a “detox coach,” a “good leader,” and a “perfect momma” in her own right Instagram bio, and drink strange-looking water, bent steel straw. With her lips closed over the hole above her, she looks like one of them MySpace the girls who took finger selfies in the early 2010s.

“It’s not just any weed,” the voiceover continues. “It’s my short bush.” Fernandes then demonstrates his work, placing a straw between a phone charger and a small device he says is an electronic frequency monitor. He says the EMF signal “stops instantly.” “When you drink with them, whether it’s sweetened water, water, or water, you drink real protection,” he says. Those who are interested, he says in the statement, can answer “grass” below.

Fernandes is promoting “EMF grass,” a new product that users say can protect against harmful electromagnetic frequencies that come from things like cell phones, hair dryers, and microwaves. On Instagram and TikTok, there are many videos of women with balayage hair and voices everything in their bios they sing the praises of such grass, saying that it can restore energy, heal the intestines, and strengthen the immune system. The unusual design, which consisted of a hole in the center of the straw rather than at the top, continued. TikTok A few years ago, some beauty influencers said that medicine prevents wrinkles around the mouth. (It is not.)

“It is composed of 11 harmonic frequencies: one for balance, one for immune support, and eight for monitoring the major organs of your body,” the Detox Mentor, who has more than 300,000 followers, wrote on Instagram. post from last October, adding that it “not only helps block EMF radiation,” but also “harmoniz(es) your cells and increase your energy from the inside out.” (None of the Instagram founders I reached out to responded to a request for comment.)

EMF grass is part of many companies’ so-called “EMF-blocking” or “-neutralizing” products, including stickers, cosmetics, clothing, glasses, and bags. Although none of these products have been approved by the FDA, the companies are starting to attract attention from NHL and UFC athletes. get along and EMF protection company AiresTech and Russell Brand are promoting an EMF “magic charm” for $239.99 in 2024. movie. According to Google, searches for the term “EMF radiation protection” have increased 1,300 percent in the US in the past 12 months.

The Federal Trade Commission has repeatedly filed complaints against such products in deceptive advertising, dating back to 2011. Press release that “there is no scientific evidence that so-called shields significantly reduce emissions” from EMF-emitting devices. The BBC 2021 search phone stickers that claim to block radiation also found that such substances had no measurable effect.

As with pseudoscience, there is some truth to electromagnetic radiation exposure. Long exposure high-frequency Radiation produced by x-ray machines or UV light emitted by hotbeds is known to cause cell damage, which many researchers think may increase the risk of certain types of cancer.

But consumer fears center on the low-level, non-ionizing radiation used or produced by everyday electronics. And although research into the health of cell phones continues, according to a National Cancer Institute“few studies have shown evidence” of a relationship between non-ionizing EMFs and cancer.